Shaping the Identity of the New Indie Rock Band
Client Blueburn
Industry Arts & Culture / Taiwan
Scope Brand Identity, Art Direction, Album Design, Album Cover Photography, Packaging Design
The Challenge
為新獨立搖滾樂團 Blueburn 設計樂團識別、首張迷你專輯和商品
To design the identity, the first EP, and the band merchandise of the new indie rock band, Blueburn.
嶄露頭角的新獨立搖滾樂團 Blueburn，其歌曲主題大多是關於年輕上班族的苦悶與憂慮，卻又唱得爽朗且開心。他們帶著獨具靈魂的音樂和歌曲理念，與 Devellen 的設計團隊密切合作，共同創建美術定位、識別標誌和所有相應的視覺元素。其中許多靈感源於樂團想向大家講述的故事，由此產生的樂團識別是詼諧、輕鬆的，同時潛藏著真切的內涵。
The up-and-coming indie rock band, Blueburn, approached us with their music and concepts of their songs and identity. Our team collaborated closely with the band to create the art direction, its logo, and all the corresponding visual elements. The resulting identity is witty, lighthearted, but with conscientious underlying messages. Quite a few inspirations came from the concepts of the songs and the stories that the band intended to tell.
